Retailers Only - Marketing & Promotional Toolkit

Marketing Tools for Encircled Designs

 

Images
As a retailer you are able to utilize our images (please do not modify dramatically) and link to our product at your store if possible. Access images here. If you are looking for other images, please email us.

Please access our Retailer Image Dropbox by clicking {here}

 

Marketing Materials

We encourage retailers to create their own marketing materials or use the lookbooks provided as a marketing tool. You may also share content we are using on our social media channels!

Encircled on Instagram, Pinterest, Facebook, Tumblr and Polyvore.

For custom marketing materials, please email retail@encircled.ca

 

Guest Blogging/Retailer Profile/Store Locator

We offer several free opportunities to partner with our retailers.

Guest Blogging

If you fancy yourself a blogger, and have a topic you are passionate about. Let us know! We'd be happy to feature you on our Blog on Encircled.ca. Specifically, we are looking at topics on sustainability, travel, health and fashion. Entrepreneurship and inspirational stories welcome also.

Store Locator

To be featured on our store locator, please email us retail@encircled.ca

Retailer Profile

We are happy to celebrate our retailers by offering a blog post written by us about your store, and YOUR story with links back to your site and social media. Just email us to set up an interview!

 

Retail Display Ideas

If you are an in-store, bricks and mortar retailer. We want to help you showcase the Chrysalis Cardi and future designs as best as possible in your store environment. Here are some of the best ways to display and show truly what the cardi can do!

Remember, the Cardi is a demonstration and conversation piece. It will take a little extra time to show customers how to wear BUT it also sparks a conversation (and often a crowd in store!). 

 

 

For questions on how to display, please email retail@encircled.ca

Share YOUR store photos too! We welcome them!

Encircled Size Charts
Please scroll down to find the size chart for each design. If you have any questions on sizing, please try out our online size recommender or click here to contact us with questions prior to ordering. Size charts are in alphabetical order based on design name.
If you're on our product page viewing the size chart, click anywhere outside of the pop-up (or on the X in the top right corner) to close the size charts, or click here to surf back to our main collection page.

The Adiona Maxi Dress

Size
0 - 2 (XS) 2 - 4 (S) 6 - 8 (M) 10 - 12 (L) 14 - 16 (XL)
Bust 27.5 - 29.5 " 30.5 - 32.5 " 33.5 - 35.5 " 36.5 - 38.5" 39.5 - 41.5 "
Waist 23-24" 25-26" 28-29" 30-31" 32-34"
Hips 30-32" 33-35" 36-38" 39-41" 42-44"
Front Length 45" 45" 45" 45" 45"
Back Length 55" 55" 55" 55" 55"

Fit Advice: The Adiona Maxi Dress fits true to size, but we recommend to size up if you are in between sizes. The length can be hemmed by a tailor, or adjusted by  bringing the waist higher up the body to accommodate many different heights. The elasticized waist will flex to fit different waist sizes within ~1-2" of the measurements shown. 

Model's Measurements: Isabel shown in the basic product shots is approximately 5'10" tall and a size 2-4 (S), is wearing a size Extra Small in The Adiona Maxi Dress. Our model Kristi, shown in the styling shots is approximately 5'9" and a size 6-8 (M), wearing size Medium in the Adiona Maxi Dress.

 

The Chameleon Maxi Skirt

Size
0 - 2 (XS) 2 - 4 (S) 6 - 8 (M)
10 - 12(L)
14 - 16 (XL)
Bust 27.5 - 29.5 " 30.5 - 32.5 " 33.5 - 35.5 " 36.5 - 38.5" 39.5 - 41.5 "
Waist 23-24" 25-26" 28-29" 30-31" 32-34"
Hips 30-32" 33-35" 36-38" 39-41" 42-44"
Length 39.5" 39.75" 40" 40.25" 40.5"

Fit Advice: The Chameleon Maxi Skirt fits true to size. The wide waistband ensures no ‘muffin top’. However, if you are a bit smaller on the top and wish to wear it as a strapless dress, we recommend sizing down because the drawstring to adjust the length is in the hem. Hemming The Chameleon Maxi Skirt would be difficult. 

Model's Measurements: Marah is shown in the product and styling shots is approximately 5'11", and a size 6-8 (M), is wearing a size Medium in The Chameleon Maxi Skirt. 

The Chrysalis Cardi

Size
Garment Length (Laid Flat) Garment Width (Laid Flat) Bust 
(inches)
Waist 
(inches)
Hip 
(inches)
Height 

Regular

(xs - xxl)

38" 39.5" 32"-41" 25"-34" 35"-44" 5'2"-6'0"

Petite

(xxs - m)

35" 34.5" 27"-35" 23"-28" 30"-38" >5'4"

Maxi

(xl - xxxl)

43" 41.5" 41"-52" 33"-45" 44"-56" >6'0"

Fit Advice: The Regular Chrysalis Cardi is a one size fits most garment ranging from sizes XS-XXL or 2-14. It can be easily belted in multiple ways, however the Regular is not recommended for petite or shorter woman due to the volume of fabric - See Petite Cardi. The Regular is also not recommended for curvier/taller women due to fabric pulling around the bust or bottom - See Maxi Cardi.

We recommend watching the how-to wear videos to see how much fabric drape and length you would like in your finished garment. If you are in between sizes, it is best to size up and the garment can always be tailored shorter to better suit your look - you cannot add more fabric unfortunately!

The Petite is best suited for women 5'4" and under with a smaller frame, although it will also work on women above this height (depending on preferred length when styled). 

The Maxi is best suited for all women under 6’0” with a curvier shape to eliminate any uncomfortable fabric pulling, although it will also work on women who are a bit less curvy (depending on preferred length when styled). 

Model's Measurements: Isabel shown in the Black Petite Chrysalis Cardi product shots is approximately 5'10" tall and a size 2-4 (S). Mandy shown in the Slate Grey + Navy Petite Chrysalis Cardi product shots is approximately 5'2" tall and a size 0-2 (XS). Anthea shown in the beach shot is 5'4" tall and a size 2-4 (S).

*If you have any questions on sizing, please contact us - Remember it is best to provide us with your height and size range of garments that you already own! 

The Dressy Sweatpant

HIGH RISE FIT

Worn higher up with rise sitting at natural waist. Straight leg tapers from the hip to ankle opening.

Size XS (0-2) S (2-4) M (6-8) L (10-12) XL (14-16)
Waist (inches)
23" - 25"
25" - 28"
28" - 32"
32" - 34"
34" - 37"
Hip (inches)
32" - 34"
35" - 38"
38" - 41"
41" - 44"
44" - 47"
Inseam (inches) 28.5"
RELAXED FIT
Slight drop-crotch look with rise sitting just above natural hip. Straight leg tapers to ankle opening.
Size XS (0-2) S (2-4) M (6-8) L (10-12) XL (14-16)
Waist (inches)
25" - 28"
28" - 32"
32" - 34"
34" - 37"
36" - 39"
Hip (inches)
35" - 38"
38" - 41"
41" - 44"
44" - 47"
46" - 49"
Inseam (inches) 28.5"

Fit Advice: We recommend staying with your usual size if you are in between sizes. The cut on The Dressy Sweatpants is more generous and the fit is meant to be drapey and slightly harem. Therefore, it's better if they don't fit snug. 

Model's Measurements: Isabel shown in the product shots is approximately 5'10" tall and a size 2-4 (S) is wearing a size small in Black, Navy, and Smoke Dressy Sweatpant. Daria is 5'4" tall and a size 0-2 (XS) and is wearing an extra small in the Slate Grey Dressy Sweatpant.

 

The Evolve Top

Size
0 - 2 (XS) 2 - 4 (S) 6 - 8 (M)
10 - 12 (L)
14 - 16 (XL)
Bust 27.5 - 29.5 " 30.5 - 32.5 " 33.5 - 35.5 " 36.5 - 38.5" 39.5 - 41.5 "
Waist 20-22" 23-25" 26-28" 32-34" 35-37"
Hips 30-32" 33-35" 36-38" 39-41" 42-44"
Fit Advice: The fit of The Evolve top is drapey but tapers towards the hip. It tends to fit large. We recommend for you to size down from your normal size if you are unsure. The fabric on The Evolve top has a natural stretch that will stretch to fit within ~1-2" of the measurements shown. 
Model's Measurements: 
Isabel shown in the product shots is approximately 5'10" tall and a size 2-4 (S) wearing a size extra small in The Evolve Top.

 

 

The Flipside Legging 

Size
0 - 2 (XS) 2 - 4 (S) 6 - 8 (M) 10 - 12 (L) 14 - 16 (XL)
Waist 20-24" 25-28" 28-32" 32-34" 34-37"
Hips 30-34" 35-38" 38-41" 41-44" 44-47"
Inseam 28" 28"
28"
28"
28"

Fit Advice: We recommend sizing down if you are in between sizes with your measurements. The Modal fabric on The Flipside Leggings is not as 'taut' as synthetic fabrics like polyester, so if you prefer a snugger fit with your leggings, size down. The Flipside Leggings are pre-shrunk.

Model's Measurements: Isabel shown in the product shots is approximately 5'10" tall and a size 2-4 (S) wearing a size XS.

 

 The Minimalist Legging

Size
0 - 2 (XS) 2 - 4 (S) 6 - 8 (M) 10 - 12 (L) 14 - 16 (XL)
Waist 20-24" 25-28" 28-32" 32-34" 34-37"
Hips 30-34" 35-38" 38-41" 41-44" 44-47"
Inseam 28" 28"
28"
28"
28"

Fit Advice: We recommend sizing down if you are in between sizes with your measurements. The Bamboo fabric on The Minimalist Leggings is tighter than the Flipside Leggings. The Minimalist Leggings are pre-shrunk.

Model's Measurements: Kristi, shown in the product shots is approximately 5'9" and a size 6-8 (M), wearing size Medium in the Minimalist Leggings.

 

The Nomadic Crew Neck

Size
0 - 2 (XS) 2 - 4 (S) 6 - 8 (M) 10 - 12 (L) 12 - 14 (XL) 14 - 16 (XXL)
Bust 27.5 - 29.5 " 30.5 - 32.5 " 33.5 - 35.5 " 36.5 - 38.5" 39.5 - 41.5 "
42.5 - 44.5"
Waist 23-24" 25-26" 28-29" 30-31" 32-34"
35-37"
Hips 30-32" 33-35" 36-38" 39-41" 42-44"
45-47"
Length 28" 28" 28" 28" 28"
28"

 Fit Advice: The Nomadic Crew Neck fits true to size. If you want a more relaxed fit, size up. The length can be hemmed by a tailor. As the fabric has a natural stretch, it will stretch to fit within ~1-2" of the measurements shown around the chest and hips. 

Model's Measurements: Jamie shown in the product and styling shots is approximately 5'4" tall and a size 2 (XS) is wearing a size extra small in The Nomadic Crew Neck.

 

 

The Nomadic V-Neck

Size
0 - 2 (XS) 2 - 4 (S) 6 - 8 (M) 10 - 12 (L) 12 - 14 (XL) 14 - 16 (XXL)
Bust 27.5 - 29.5 " 30.5 - 32.5 " 33.5 - 35.5 " 36.5 - 38.5" 39.5 - 41.5 "
42.5 - 44.5
Waist 23-24" 25-26" 28-29" 30-31" 32-34"
35-37"
Hips 30-32" 33-35" 36-38" 39-41" 42-44"
45-47"
Length 28" 28" 28" 28" 28"
28"

Fit Advice: The Nomadic V-Neck fits true to size. If you want a more relaxed fit, size up. The length can be hemmed by a tailor. As the fabric has a natural stretch, it will stretch to fit within ~1-2" of the measurements shown around the chest and hips. 

Model's Measurements: Anissa shown in the product shots is approximately 5'2" tall and a size 0 (XS) is wearing a size extra small in The Nomadic V-Neck.

 

The Reversible Pencil Skirt

Size
XS (0-2)
S (2-4)
M (6-8)
L (10-12)
XL (14-16)

Waist (inches)

23" - 26"
26" - 29"
29" - 32"
32" - 34"
35" - 37"

Hip (inches)

32" - 34"
35" - 38"
38" - 41"
41" - 44"
45" - 47"

Length Total (inches)

20"
21"
22"
23"
24"

Fit Advice: The Reversible Pencil Skirt fits true to size, but it's suggested to size up if you fall between sizes. The pencil skirt offers a smooth silhouette that slightly tapers from waist to hips and down through to the hem, hitting just at knee length. A pencil skirt should smoothly skim your curves, so to get a perfect fit, first identify your largest measurement then choose the size offering that range while still allowing for some stretch. The fabric on The Reversible Pencil skirt has a natural stretch, that will stretch to fit within ~1-2" of the measurements shown.

Model's Measurements: Monica shown in the product and styling shots is approximately 5'6" tall and a size 2-4 (S) is wearing a size extra small.  

 

The Revolve Dress

 
Size
0-2 (XS)
2-4 (S)
6-8 (M) 10-12 (L) 14-16 (XL)
Bust (inches)
27.5 - 29.5 "
30.5 - 32.5 "
33.5 - 35.5 "
36.5 - 38.5 "
39.5 - 41.5 "
Waist (inches)
23-24 "
25-26 "
28-29 "
30-31 "
32-34 "
Hips (inches)
30-32 "
33-35 "
36-38 "
39-41 "
42-44 "
Length (inches)
At longest, 38.5" Adjustable
At longest, 39" Adjustable
At longest, 39.25" Adjustable
At longest, 39.5" Adjustable
At longest, 39.5" Adjustable

Fit Advice: The Revolve Dress is designed to fit drapey that tapers towards the hip. We recommend staying with your typical dress size. If your hip measurements are above the guide, size up. The length can be hemmed by a tailor. The fabric on The Revolve Dress has a natural stretch, that will stretch to fit within ~1-2" of the measurements shown.

Model's Measurements: Isabel shown in the product and styling shots is approximately 5'10" tall and a size 2-4 (S) is wearing a size extra small. 

 

The Wanderer Sleeveless T 

Size
0 - 2 (XS) 2 - 4 (S) 6 - 8 (M) 10 - 12 (L) 12 - 14 (XL) 14 - 16 (XXL)
Bust 27.5 - 29.5 " 30.5 - 32.5 " 33.5 - 35.5 " 36.5 - 38.5" 39.5 - 41.5 "
42.5 - 44.5"
Waist 23-24" 25-26" 28-29" 30-31" 32-34"
35-37"
Hips 30-32" 33-35" 36-38" 39-41" 42-44"
45-47"
Length 28" 28" 28" 28" 28"
28"

Fit Advice: The Wanderer Sleeveless T fits true to size. If you want a more relaxed fit, size up. The length can be hemmed by a tailor. As the fabric has a natural stretch, it will stretch to fit within ~1-2" of the measurements shown around the chest and hips. 

Model's Measurements: Jamie shown in the product and styling shots is approximately 5'4" tall and a size 2 (XS) is wearing a size extra small in The Wanderer Sleeveless T.